ToolHound

Helping Visitors Understand What ToolHound Delivers

ToolHound offers an advanced tool and asset management software used across multiple industries. Their previous website didn’t reflect the depth of their offering or speak clearly to the different users who depend on the platform. We restructured the site to highlight their key software products and advantages, along with industry-specific pages targeting ideal client demographics.

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A Smarter Way to Present Features

Rather than listing features in a technical block like their previous website, we introduced a modular content approach that breaks them down by outcomes and use cases. This gave us the flexibility to talk about their cloud access, RFID tagging, and reporting tools in a more intuitive way. The goal with their updated layout it to help potential buyers understand both what ToolHound does and why it matters.

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Implementing a Clear Call-To-Action

The previous site lacked clear direction for visitors ready to take action. We focused on developing clear, accessible CTAs for product demos, quote requests, and contact inquiries while reducing friction throughout the form process. Each major page now supports a cohesive intent for site visitors to easily request a demo of their software.

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Global Reach, Local Relevance

As ToolHound serves clients in North America and internationally, we refined and repositioned messaging and layout to support their wider audience. We included industry examples from mining, oil and gas, construction, and utilities to show the system’s flexibility.

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Where They're At Now

Since launching their new website, ToolHound can effectively help more people understand what they offer. Visitors can now find what they need faster, and the clearer content drives more serious inquiries. The updated design gives a better first impression and shows the company’s full value, from accessibility to a much more visually appealing UI. Their new site works as a helpful tool for both new and returning customers.